What the Hell Do I Know?

Trump Comically Urges Boeing to Fix, 'Rebrand' Grounded 737 Max Planes

American Airlines Group Inc said on Sunday it is extending Boeing Co 737 MAX cancellations through Aug. 19, leading to about 115 daily canceled flights

U.S. President Donald Trump speaks to reporters outside the White House, Washington D.C., April 10, 2019.
Pablo Martinez Monsivais,AP

U.S. President Donald Trump on Monday offered Boeing Co advice in the wake of two fatal crashes involving its 737 MAX jetliner, saying the planemaker should "rebrand" the best-selling aircraft after fixing it.

"What do I know about branding, maybe nothing (but I did become President!), but if I were Boeing, I would FIX the Boeing 737 MAX, add some additional great features, & REBRAND the plane with a new name. No product has suffered like this one. But again, what the hell do I know?" Trump tweeted.

American Airlines Group Inc said on Sunday it is extending Boeing Co 737 MAX cancellations through Aug. 19, leading to about 115 daily canceled flights, or 1.5 percent of its daily summer flying schedule.

In a letter to employees and customers, Chief Executive Doug Parker and President Robert Isom said they believe the 737 MAX will be recertified before Aug. 19, but they want to ensure reliability "for the peak travel season and provide confidence to our customers and team members when it comes to their travel plans."

Boeing's 737 MAX aircraft was grounded worldwide in March following a fatal crash on Ethiopian Airlines that killed all 157 aboard, just five months after a similar crash on Lion Air that killed all 189 passengers and crew.

American Airlines owns 24 MAX jets and is awaiting delivery of 16 more this year.

Chicago-based Boeing has been developing a software upgrade for an anti-stall system under scrutiny in both crashes.

Parker and Isom said they are "confident" in Boeing's impending software updates and new training proposals, and remain in continuous contact with regulatory authorities over the MAX recertification process.

Once the aircraft is recertified, which the executives said they expect will happen "soon," American plans to initially bring its MAX aircraft back on line as spares to supplement its operation as needed during the summer.