Senior executives from some of Israel's best-known chains secretly meet to forge united front.
Mega chain to sell packaged gouda on its private label this week
Grocery chains are investing more in private labels, and shoppers are paying more attention, especially in light of last summer's social protests.
Discount grocery king has eye on 50 Mega outlets, but expansion poses risks.
Nevertheless, shares of the supermarket chain closed up 3.8% to NIS 114.10 on Tuesday and reached as high as NIS 115.90 during the trading day.
Sides are awaiting anti-trust nod for transaction.
New supermarket brings prices down - for now.
Some 80 million are imported to Israel every year, but supervision is minimal.
Businessman Dan Gillerman, a former Israeli ambassador to the United Nations, is negotiating for the Israeli franchise with Foot Locker.
Survey finds confidence in NGOs and public institutions on the rise.