Almost a year after she won the Eurovision song competition with "Toy," Netta Barzilai released her second single, "Bassa Sababa," on Friday, accompanied by an impressive and colorful (though mostly pink) music video.
Despite the cloak of secrecy covering the song, the music video was leaked on Thursday and appeared on social networks. Over the past few weeks, Netta’s team has carefully published teasers on the internet, but the full song was not planned to be released before the official date. It is possible that the source of the leak was in Kiev, where the clip was filmed.
Roy Raz directed the clip, which was shot over three days at 13 different locations in the Ukrainian capital with over 50 dancers and extras – and some 250 people in the crew. The video cost almost 1 million shekels ($275,000), sources close to Netta told Haaretz. This makes it the most expensive clip ever produced for an Israeli artist.
The lyrics and music were written by Avshalom Ariel, Stav Beger and Barzilai herself – all of whom participated in creating "Toy" as well. "Bassa Sababa" was released by the international label BMG, which signed Barzilai recently. The label also represents big names like Bruno Mars, MIA, Kylie Minogue and Lenny Kravitz.
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"'Bassa Sababa' is a festive and empowering anthem about freedom, in all its aspects, about running towards the difficulties in life – together – and with a lot of joy, lightheartedness and color," said Barzilai about her new song when it was released.
"Through my audience, I learned this year that I am stronger than what I thought I was. I learned that the light and the joy within me and the people around me are capable of defeating all the darkness that comes from inside and out," she added.
Barzilai explains the choice of the pink rhinoceros in the clip, saying "it is an animal with very thick skin, which protects itself and its herd by attacking and not by running away. They move and survive together." The track has an African beat and includes lyrics such as, "I grew a thicker skin, I’m going to eat you, I’m going to beat you like a drum."
Since she won the Eurovision, Barzilai has racked up a number of achievements – including record-breaking numbers of views on YouTube, entering the international hit parades on Spotify and Apple Music, and performances all over Europe and in a large number of television shows. She even appeared on the French pre-Eurovision show, where a BDS protesters stormed the stage during her performance.