Supermodel Heidi Klum is starring in a new commercial by the Israeli company Wix.com, utilizing the German beauty's looks and famous entrepreneurial spirit to showcase the company's web development platform.
In the minute-long ad, Klum is running various new business ventures past her agent, actor Rex Lee (best known from the TV show Entourage), who keeps shooting them down – until Klum comes up with a website selling men's underwear: 'Heidi whities.'
The ad is the latest in the #ItsThatEasy media campaign by the Tel Aviv-based Wix. Its previous ad, which was also the company's first Super Bowl commercial, starred various retired football legends.
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