Tech Roundup / MediSafe Raised Drug Management Technology Funds

Viola Group launches English-language tech blog to encourage high-tech discourse; Israel’s Appoxee sold to Teradata of U.S.

MediSafe raised drug management technology funds

The Israeli firm MediSafe, which has developed a mobile platform that reminds patients to take their medication and alerts relatives if they forget, said on Tuesday that it has raised $6 million in a funding round led by venture capital firm Pitango. MediSafe, whose platform has been downloaded on more than 1.3 million iOS and Android smartphones and tablets, will use the funds to accelerate user growth in the U.S. market, where nearly half of Americans are prescribed at least one medication daily. MediSafe has relocated its headquarters to Boston. (Reuters)

Viola Group launches English-language tech blog to encourage high-tech discourse

The Viola Group, the technology-oriented private equity firm, announced the launch on Tuesday of a tech blog called Viola Notes. The blog, which will be written in English, will feature a variety of information in an effort to increase transparency in the sector and to encourage discourse among high-tech companies, the Viola Group said. The blog will be managed by Noya Lizor, the Viola Group’s new content manager, who is originally from Israel but has worked for the past two decades in Australia, most recently at McCann Worldwide in Sydney. (Amir Teig)

Israel’s Appoxee sold to Teradata of U.S.

Appoxee, a Tel Aviv-based startup specializing in mobile application push messaging, has been sold to Teradata of Dayton, Ohio for between $20 million and $25 million. Appoxee, which raised about $3 million since its founding in 2010 by Itay Levy and Elad Kushnir, recently opened an office in San Francisco. Levy, who was one of the founders of Buzzmetrics, which was sold to Nielsen in 2007, is the company’s CEO. Appoxee’s initial investors included the Lazarus Israel Opportunities Fund and Cyhawk Ventures. Appoxee’s product is designed to boost the use of mobile applications, for example by sending users notifications that they have not opened the app recently. (Amir Teig)