U.S. retail giant Amazon is seeking to broaden its reach in Israel: Representatives of Amazon Europe are in Israel to meet with representatives of local delivery companies.
They have meetings scheduled here for Wednesday and Thursday.
This is part of an ongoing effort to make the company’s delivery process more efficient.
This is not the first time Amazon representatives have visited Israel in an effort to improve service. Representatives visited in June and also November 2017, and during those trips, too, they met with Israeli delivery companies including Israel Post, Bar Distribution, DHL, UPS, Boxit and others.
This time, however, the company is seeking to enable deliveries from Israeli companies to arrive from Europe, and not from the United States. Currently Amazon deliveries to Israel are sent from both the United States and Europe.
A senior source in Israel’s shipping sector explained that following the meetings, Amazon would probably decide whether to strike a direct contract with a local company, or keep having an international company serve as a shipping intermediary.
Most Amazon deliveries here are handled now by Israel Post. The remainder is handled by private delivery services that drop off to lockers, such as Boxit, as well as companies including DHL, TNT and Fedex.
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