Israeli Startup Optimal Plus Being Bought by National Instruments for $365 Million

The company analyzes and improves electronics production processes, primarily microchips

Amitai Ziv
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Optimal Plus co-founder and CEO Danny Glotter.Credit: Optimal Plus
Amitai Ziv

Israeli startup Optimal Plus is being sold to National Instruments in a $365 million deal.

Optimal Plus is a relatively mature company that was founded in 2005. It analyzes and improves electronics production processes, primarily microchips. The company’s customers include Qualcomm and Nvidia. Optimal Plus interfaces with their factories, and carries out quality control and reports malfunctions.

It employs some 240 workers, and in 2019 had revenues of $51 million.

To date, the company has raised $83 million from funds including Veolia, Pitango and KKR.

National Instruments is an established American company whose shares trade on NASDAQ at a $5.1 billion company valuation. Its shareholders include Nir Erez, CEO of Moovit, which was recently bought by Intel at a $1 billion valuation. Erez, among the founders of Optimal Plus, owns only a small percentage of its shares and will receive a few million dollars from the sale.

In an announcement to the press, NI stated, “The acquisition will expand NI’s enterprise software capabilities to provide customers with business-critical insights through advanced product analytics across their product development flow and supply chain.”

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