Netanyahu Stars in Florida Election Ad, Warning Against U.S. 'Apologies' on Iran

Ad targeting Jewish market created by non-profit Secure America Now; meanwhile RJC unveils $5 million TV campaign in swing states.

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A television ad starring Prime Minister Benjamin Netanyahu warning against the United States' policy on Iran is set to debut in Florida on Thursday, according to Politico, which aired the 30-second clip on its website ahead of the scheduled broadcast.

The ad is being brought to the heavily-Jewish Florida markets by the non-profit advocacy group Secure America Now, which is not required to disclose its donor sources to tax authorities, said Politico.

Netanyahu is seen in the ad saying: "The fact is that every day that passes, Iran gets closer and closer to a nuclear bomb. The world tells Israel wait, there's still time. And I say wait for what? Wait until when?" Set to a suspense thriller soundtrack, a voice-over warns at the end of the clip: "The world needs American strength, not apologies."

The ad does not mention either Barack Obama or Mitt Romney by name.

Politico cited a Republican involved in the campaign as saying that the ad would air in Miami, West Palm Beach, and Fort Meyers, with an estimated flight cost of $1 million. Approximately $400,000 has been put down on the campaign so far, Politico quoted the source as saying.

Meanwhile, the Republican Jewish Coalition has launched a $5 million television advertising campaign aimed at Jewish voters in swing states.

The campaign started Wednesday and runs through Nov. 5 in cable and broadcast TV markets with sizable Jewish populations in Florida, Nevada, Ohio and Pennsylvania. The first RJC ad is a shortened version of one of the group’s “buyer’s remorse” videos, which featured disillusioned Obama voters.

"This ad highlights the 'buyer's remorse' felt by many in the Jewish community, who voted for Obama four years ago, but are now disillusioned with his economic policies and his policies toward Israel,” the RJC’s executive director, Matt Brooks, said in a statement Wednesday. “These ads, and the stories of the people in them, give voice to the nagging doubts that many Jewish voters feel about President Obama. To underscore that point, numerous polls have shown an erosion in Jewish support for the President."

Unreleased Gallup survey data found 70 percent of Jewish voters saying they would support Obama to 25 percent for Republican nominee Mitt Romney. The data, which were reported by Buzzfeed, is from Gallup’s daily tracking polls from July 1 through Sept. 10 and is based on a sample size of 828 registered Jewish voters. The margin of error is plus or minus 4 percentage points.

In July it was reported that casino magnate Sheldon Adelson and other RJC board members would be funding a $6.5 million effort by the group to woo Jewish voters, including the TV ad campaign. Earlier this month, the RJC began a voter outreach effort in Florida, Ohio and Pennsylvania, and launched a new billboard campaign in South Florida featuring the slogan “Obama Oy Vey!

Benjamin NetanyahuCredit: Olivier Fitoussi



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