Will the Real Alon Gal Please Stand Up?

The Israeli life coach is just a human disguise, and he changes this disguise every few years in the wake of moral doubts that arise in him.

“Alon Gal” is now “Gimel Yafit” − that is, TV reality-show and commercials presenter Alon Gal has turned into someone like the successful businesswoman and ubiquitous, Everywoman presenter of commercials whose real name is Yafit Greenberg. The quotation marks are necessary already at this stage in order to make it clear that we don’t know the real Gal, if any such person exists...