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Pnina Rosenblum summed up her entire worldview in a single sentence: "I'll go to the party where I can be an MK," she told all the bothersome reporters who asked her over and over which party she would be joining, Likud or Kadima. "And what are your stands on issues of principle?" asked Razi Barkai of Army Radio: "I haven't even gotten dressed yet, and I'm already late to the Knesset," Rosenblum scolded - and set out on her way.

From the pulpit of the Knesset she declared that she "loves my country very much and will do all I can so that life will be better for all of us" - indeed, a strategic program suited to the Likud and to Kadima alike.

But Rosenblum is not the first person to take this approach. There are good, serious people in our legislature, and there are also many others whose sole interest is their career - the limelight, the power, the respect, the money - and who lack a worldview, lack any principled position on issues, lack the willingness to work hard, lack knowledge of history, economics and diplomacy.

If people like Gila Gamliel, Inbal Gavrieli, Daniel Benlulu, Yehiel Hazan, Michael Gorlovsky and Ruhama Avraham (who were elected by the corrupt Likud Central Committee) are determining out future, where will we hide our shame?

Take Ruhama Avraham, for example. The deputy interior minister, who recently moved her office into the room vacated by the recently resigned interior minister, issued a press release according to which Avraham "promoted the transfer of NIS 250 million as a balancing grant to the local authorities."

Quite impressive. The only little problem is that this is a rehashed story about an agreement already reached last month between the Treasury's Budget Division and the chairman of the Union of Local Authorities, Adi Eldar, for the transfer of these funds from next year to this month. Is there anything you don't do to hold onto that chair?

Nevertheless, Rosenblum and Avraham pale in comparison with Shaul Mofaz and the cynical flip-flop he made this week. On the same day that he announced his move to Kadima, members of the Likud received a letter in which Mofaz entreated them to vote for him, declaring that he would remain in Likud because "you don't leave your home." Last Friday, Mofaz met with heads of local councils in Judea and Samaria, seeking their support in the Likud Central Committee. To atone for his support of the disengagement, he offered them permits for the construction of hundreds of housing units in various settlements, even those that are situated beyond the separation fence (such as Bracha and Nokdim).

When he initially decided to remain in the Likud, Mofaz assessed that Kadima would not manage to take off, and that Likud would win the election. But all of a sudden Ariel Sharon began to gain momentum, Tzachi Hanegbi left, and the number of Likud seats fell in the polls to 13. Not only that, but he himself was shunted aside, trailing far behind Benjamin Netanyahu and Silvan Shalom. Only then did Mofaz decide that it would be warmer and more comfortable next to the prime minister. And what about ideology? And what about his statement that Kadima is the dangerous left?

What's more, the ones who make the decisions nowadays in the parties are the marketing people. Except that yesterday they were selling Coca-Cola and Pelephon and are today selling political parties and calling themselves "strategists."

The Adlers and the Morels - people like Reuven Adler and Motti Morel - are becoming the most consequential people. By their words, deeds are wrought. For example, when the Kadima folks approached Ronit Tirosh, nobody even asked what was her ideology. She herself admitted that she had not yet formulated her positions on policy issues, and she had a difficult time remembering which party she had voted for in the last election. But what does that matter? Is she famous? Is she well-known? If so, she strengthens the brand, and is therefore desirable.

And if Kadima is compelled to accept Dalia Itzik as a condition for the addition of Shimon Peres, but she is "unknown" and even hurts the brand, then it isn't a problem. You simply hide her. In fact, Itzik has completely vanished. You don't hear a single word from her - and for her, that is the hardest thing in the world.

Chiefly to blame for all of this is the inferior system that transferred the power to the Likud Central Committee. This body selects the party's MKs and cabinet ministers. Herein lies the root of the evil: the MKs and ministers are controlled by the members of the central committee. This explains the low level of many of the Knesset members, their groveling before the Likud Central Committee members, and the numerous jobs that are handed out by the minister - to the point of police investigations.

This foul evil must be changed. Sharon will adopt a new system in Kadima. Netanyahu or Shalom should fix the system in Likud. Because, after all, the same MKs and cabinet ministers who the public enjoys ridiculing so much, determine, with the raising of a hand, whether Israel will go to war or sign a peace treaty. Therefore, only the finest should be sent to the Knesset.