Unions plan to spend some NIS 1.5 billion on Pesach gifts for workers in unionized companies this year, about 20 percent more than they spent for this purpose last year, according to a survey conducted by the Vaadim company, which examines the unions' economic activity.
Vaadim CEO Ya'akov Aloush said the average worker will receive a gift worth between NIS 590 and NIS 800, while the gifts given to senior managers will be worth NIS 4,000-4,500.
In addition to the gifts, the survey predicted, workers will spend an additional NIS 600 million on subsidized products available via their companies as part of the Pesach gift packages.
Aloush predicted that most of this year's gifts would be tangible items such as cookware, linens and electronics rather than gift certificates, because certificates have become much less popular following the collapse of the Clubmarket supermarket chain and its subsequent refusal to honor its vouchers.
The most expensive Pesach gifts, worth some NIS 1,500, will be received by employees at the Hod Hefer meat factory, the survey found. Next come employees of Makhteshim, whose gifts will be worth NIS 1,200, and in third place are employees of Bezeq, the First International Bank and Israel's nuclear research facility, all of whom will receive NIS 1,000 gifts. The skimpiest gifts will be received by employees of Zoglobek - a mere NIS 200.
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