Analysis Iran's 'Heroic Flexibility’: Marketing Ploy or Strategy?

This new term, coined by Supreme Leader Ali Khamenei, reflects a turning point in the Islamic Republic's official tone. But it is mainly Rohani who will have to navigate between negotiations with the West and his critics at home.

Iranian supreme leader Ali Khamenei coined an important new turn of phrase: “I agree with what I defined years ago as ‘heroic flexibility,’ because that approach is very good and necessary in certain situations, as long as we adhere to our principles,” he said in his speech last Tuesday.