Birthright succeeds because the participants come over here and see for themselves. Pfeffer has the old US Jewish leadership attitude, pre-neanderthal kind of. Just tell them what to think and they'll think it. The brilliance of birthright flew right over his head. The whole point is bring them here in person and they'll think for themselves. Some of them even choose 'ossified' stuff, like my friend did, and dedicate their lives to Torah.
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Initial report of stabbing attack in South Hebron Hills (Haaretz)
from the article: Birthright Israel tours are insulting young Jews' intelligence