The author is naive. He seems to hold on to the idea that a non-commercialised connection is possible between Israelis and Diaspora Jews. This ignores the many ways in which Israel has become all about money. Settlements are big business, Jerusalem is a theme park, and the spirit of community has been buried by neoliberal politicians in league with Israel's economic elite.
UN says deal reached on increasing flow of supplies to Yemen (AP)
from the article: Can Birthright bridge the Israel-Diaspora divide?