The non religious may be intrigued or amused by this husband and wife clowning team but that is it. In Israel, unlike the USA where the depth of assimilation is frightening, the average Israeli Jew knows that although he may not be "religious" , there is a religious way and path and it is not the way of Froman. When Mr. Average Israeli wants something he wants the real thing, whether it be an iPhone, a plasma TV or a Rabbi. He doesn't want a fake, and that is what Froman is. For the same reasons the conservative and reform variety of religion has not taken off here.
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