Most Europenans haven't forgotten the hundreds of millions put in the Gaza economic infrastructure over the past, only to be destroyed by Israel time after time, starting with the once Gaza container harbour and the Gaza airport. Verheugen should have linked this to any economic incentives for Israel and demanded guarantees for Pal economy not to be strangled or destroyed by Israel anymore. He also better check polls held in EU population about Israel and ME conflict, EU Commission, EU Constitution and membership issues (Turkey, Ukraine) regularly.
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from the article: European official: Economic boycott of Israel is 'not justified'