Birthright is ideology-driven, as the article states it was designed to be: "Birthright offers Diaspora youths free 10-days to Israel to strengthen their connection with the state and Judaism. While all trips have a mandatory core curriculum, trip providers offer different options, such as tours that focus on outdoor activities or various religious streams." Unless Zionism has ceased to be an ideology, or Israel has ceased to be Zionist, why deny that the program is ideological? The only question is which "streams" of Zionism will be tolerated. If Birthright chooses to delegitimize the liberal Zionism of J Street, the program will only succeed in enlarging the distance most Jews feel from the contemporary State of Israel.
from the article: Birthright trips should be political, says sociologist