I thought these ads were great. they got both israelis and americans to think a bit. They were also true. Israeli yordim are generally secular and with ZERO knowledge of judiasm - far less than my non-jewish american friends. some try very hard to keep some jewish/israeli culture/customs but often amusingly they dont know enough to do so. Shame this campaign was stopped. i hope i can find the ads still on youtube.
Netanyahu pays hospital visit to family of Palestinian infant killed in arson attack (Haaretz)
from the article: Why Israel's expat campaign offended so many U.S. Jews