The evidence is that the more people learn about the Israel and Palestine, the more they support the Palestinians. So option 1 will backfire. Why not try ending the illegal and immoral occupation? That would kill 98 per cent of the boycott in a day. By the way, given your name, I think you should offer yourself as a leader of the effort to boycott SodaStream!
from the article: If we’re not yet scared of Israel boycotts, we should be