Ahead of the Jewish New Year, the Prime Minister's Office posted a video on YouTube showing Prime Minister Benjamin Netanyahu wishing the people of Israel a happy holiday. In the video, which takes its design from Facebook's timeline, Netanyahu names 12 events, one for every month of the past Jewish, which he lists as the government's accomplishments.

In Tishrei, the first month of the Jewish year, Netanyahu mentions the release of IDF soldier Gilad Shalit from Hamas captivity. For Kislev, the Prime Minister selects the cabinet's decision to approve a plan aimed at dealing with African migrants, or "infiltrators and illegals," in Netanyahu's words. Netanyahu referred to this issue again, noting that in the month of Av Israel had completed the construction of some 200 kilometers of the fence bordering with Egypt.

Netanyahu also mentions his address at the AIPAC conference in Washington, which was soon after referred to as the "Duck Speech," in which he warned of a nuclear Iran, stating that "If it walks like a duck, if it quacks like a duck, it's a duck. But this duck is a nuclear duck."

Netanyahu also recalled Israel's economical achievements in the past year, citing a positive report issued by the Bank of Israel.

"I want to wish each and every one of you that this will be a great year," Netanyahu greeted, only implying to the security and financial challenges ahead when promising that "we will continue to successfully navigate our country… protect our security, workplaces, our economy in the face of a tumultuous and volatile region and unstable international economy."