Osem settles Bissli class action: Will add extra volume to packages for 2 months
Don't expect immediate gratification: Osem will be selling the bigger packages in November, December 2007
It isn't quite a free lunch, but Osem Food Industries (TASE: OSEM) will compensate consumers for sneakily lowering the weight of onion-flavored and barbecue-flavored Bissli by adding a free amount to packages during two months. But don't expect immediate gratification from the settlement: Osem will be selling the bigger packages during November and December 2007.
At the end of two months, the manufacturer will be allowed to resume selling the lighter packages.
The company had been hit with a class action motion for NIS 4 million.
The plaintiffs charged that Osem had reduced the weight of "personal" Bissli packages from 70 grams to 67 grams, and "family" packages from 200 grams to 190, without lowering their price.
Under the settlement, for two months Osem will sell personal packages of 87 and 90 grams, and family packages of 210 and 220 grams, without raising the price. The company had been represented in the hearings by attorney Pinhas Rubin.
Osem will be selling the bigger packages during November and December 2007. If it hasn't sold all of the packages, it will continue to sell them at the same price during January 2008.