Super Bowl XLVIII kicks off new hummus spat
Both Israelis and Palestinians vehemently claim it as their own, but is there any way they can give 'chick-peace' a chance?
“Dip life to the fullest,” the TV advertisement entices viewers. Sabra Hummus is the “official dip of the National Football League,” pushing salsa (the previous “official dip”) out of bounds for the opportunity to advertise their dip-spread at the Super Bowl, the United States’ leading spectator sports event.
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