Startup of the Week / NokNok: Calling for free wherever you are
Who's there? Cheap roaming! Travel has been the delight of mobile operators and bane of chatty consumers. Until now.
With its threadbare sofas and grass-green carpeting, this office on Tel Aviv’s Rothschild Boulevard looks more like a bachelor pad than a high-tech firm. Yet it is home to the cutting-edge Israeli startup NokNok, whose 11 developers are creating an application to making calls for free, wherever you happen to be.