EARLY EVENING: The sun setting on a Tel Aviv beach on September 12.
EARLY EVENING: The sun setting on a Tel Aviv beach on September 12. Photo by Nir Kafri
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Daylight saving time began Friday night at 2 A.M., which became 3 A.M. as clocks moved ahead by one hour.

Changing the clocks to daylight saving time is expected to save the country NIS 85 million between now and the fall, according to the Israel Chambers of Commerce.

NIS 40 million will be saved because of less electricity use and higher productivity, and NIS 45 million from increased sales in the private sector as people go out and spend more money during the evening daylight hours. The psychological aspect is just as important, says the ICC; it provides more daylight for the family to enjoy together.

But not everyone agrees. Credit card clearing company Gama says there is no real difference in spending during daylight saving time, and any additional spending only comes because people take vacations during those months.