Cellcom’s Q2 revenue drops 17.5% due to strong competition
While the company’s subscriber base has remained stable, its average monthly revenue per user dropped from NIS 90.30 per user in Q2 2012 to NIS 79.70 this past quarter.
Cellular company Cellcom Israel declared a 17.5% drop in revenue in the second quarter, in its earnings report delivered on Monday. The drop, from NIS 1.5 billion in the second quarter last year to NIS 1.23 billion this year, was due to reduced income from both services and cellular devices
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