For Israel’s PR War on Gaza, It May Be All Downhill From Here

Despite the sympathy of world leaders and the Twitter and YouTube wizardry of Israeli spokespeople, history teaches that the continuation of the Gaza campaign will inevitably lead to increasing criticism and condemnation.

Israelis are resolute. World Jewry is united. President Obama has been unequivocally supportive. Many foreign leaders have shown understanding, even sympathy. Media coverage has been balanced, at worst. In the social media universe, the IDF Spokesman rules.