Holiday Internet ad spending up 13%
Television advertising also grew, but at a slower pace.
Spending on Internet advertising in Israel over the fall Jewish holidays was 13% higher than the comparable period last year, even though it is still eclipsed, for example, by television and newspaper ads. Over the fall Jewish holiday season, Internet advertising expanded to levels that were nearly 50% of television advertising budgets for the season and 63% of spending on newspaper ads....
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